{"id":3716,"date":"2020-06-06T18:48:22","date_gmt":"2020-06-06T18:48:22","guid":{"rendered":"https:\/\/mogisa.com\/?p=3716"},"modified":"2022-11-14T02:11:57","modified_gmt":"2022-11-14T02:11:57","slug":"bl-mittal-sasta-sundar-deepak-jalan-linc-pen","status":"publish","type":"post","link":"https:\/\/mogisa.com\/bl-mittal-sasta-sundar-deepak-jalan-linc-pen\/","title":{"rendered":"RENDEZVOUS WITH BL MITTAL-CHAIRMAN, SASTA SUNDAR AND DEEPAK JALAN, CEO- LINC PEN AT KOLKATA"},"content":{"rendered":"\n

<\/span>INTRODUCTION<\/span><\/h2>\n\n\n\n

I am connected to Mr. B.L. Mittal, Executive Chairman and Founder Sasta Sundar on Linkedin. I came to know that Mr. B.L Mittal and Mr. Deepak Jalan are going to deliver a talk on Entrepreneurship at Duck Back house, at Shakespeare Sarani Road at Kolkata.<\/p>\n\n\n\n

All India Marwari Sammelan has organised this event. My dilemma was whether I could attend or not, since I am not a Marwari. But my thoughts and vision are like that of Marwari, having a strong resemblance to this community. I have always admired this community for the spirit of entrepreneurship.<\/p>\n\n\n\n

I make the best use of Social Media to connect with all Entrepreneur, Businessman, Industrialist, Start-up Founder, Newsmaker. These influential people are always my source of inspiration, and spending time with them gives me motivation and positive energy.<\/p>\n\n\n\n

jahan na jaaye, rail gaari, waha jaaye Bail gaari, jaha na jaaye Bail gaari, waha jaaye Marwari.<\/p>\n\n\n\n

<\/span>EVENT DETAILS<\/span><\/h2>\n\n\n\n

Topic:- Entrepreneurship<\/strong><\/p>\n\n\n\n

Speakers:- Mr. B.L. Mittal <\/strong>\u2013 Executive Chairman, Sasta Sundar, and Mr. Deepak Jalan<\/strong> \u2013 CEO, Linc Pen<\/p>\n\n\n\n

Date & Timing :- 1-Dec-2018 at 3 PM to 5 PM<\/strong><\/p>\n\n\n\n

Venue:- Duck Back House<\/strong>, Shakespeare Sarani Road, Kolkata.<\/p>\n\n\n\n

Organiser:- All India Marwari Sammelan<\/strong><\/p>\n\n\n\n

<\/span>WELCOME SPEECH<\/span><\/h2>\n\n\n\n

Mr. Shiv Kumar Lohia<\/strong>, National General Secretary, gave the welcome speech. He said that previously Marwari Businessman used to rank among the top 10 in India, but now they do not list anywhere in Top 10.<\/p>\n\n\n\n

He said that it is a matter to ponder over, why such a fall has happened. Marwari youth are now more inclined towards the job. They are not willing to take the risk.<\/p>\n\n\n\n

He said that Accounts and Finance run in our blood. We do not need to do MBA. Youth should only aspire to become Business Man; they should be a job creator and not job seeker.<\/p>\n\n\n\n

He told that in the pre-independence era when the Banks were not present in all parts of the Country, Marwari Hundi\u2019<\/strong>s were present in the nook and corners of the Country.<\/p>\n\n\n\n

Marwari Businessman needs to catch up with changing Technology and Market dynamics.<\/p>\n\n\n\n

He said that in Tech Space some of the Marwari have achieved a feat. He named few successful new generation Entrepreneur like Mukesh Bansal, Dinesh Agarwal, Bhavesh Agarwal, Ritesh Agarwal, etc. belonging to Marwari Community.<\/p>\n\n\n\n

He said that All India Marwari Sammelan<\/strong> was started in 1935. This organisation has always stood for the community and does a lot of social service for the community.<\/p>\n\n\n\n

He requested the Businessman to recruit people from the community itself and also asked the youngster seeking a job to register with them so that they can help them find jobs.<\/p>\n\n\n\n

He concluded his speech on a lighter note telling a story. In one village, an old man was dying, and all his sons were attending to him at home. The Old man said, \u201cwhy all of you are dying here? who will go to the Shop?\u201d This story sums the psychology of Marwari people, they are more concerned about their shops and business, even when they are dying.<\/p>\n\n\n\n

<\/span>B.L MITTAL \u2013 EXECUTIVE CHAIRMAN, & FOUNDER SASTA SUNDAR<\/span><\/h2>\n\n\n\n

Mr. B.L. Mittal<\/strong> is the founder and Executive Chairman of Sasta Sundar<\/strong>. He is a certified Chartered Accountant. He started his career at Birla Group in the year 1992.<\/p>\n\n\n\n

He said that when he completed his College, his father told him that, he could not afford his education and now he has to self-fund it if he aspires to study further. He came to Kolkata from his village in Rajasthan to pursue Chartered Accountancy<\/strong> course.<\/p>\n\n\n\n

He used to stay at Bara Bazaar of Kolkata and sleep in Gaddi(shops) at night. One day he saw an Advertisement in the newspaper for a Hindi Typist. He went there for the interview and found that he was the only person, who had come for an interview. He could quickly sense that his chances of getting a job is high, since finding a Hindi Typist in Kolkata were difficult, at that time, so he bargained his salary for a high amount, and this way, he was able to fund his C.A education.<\/p>\n\n\n\n

He said that Bara Bazaar<\/strong> is the largest incubation center according to him. It has produced more than 25,000 Chartered Accountants and owner of many Unicorn company.<\/p>\n\n\n\n

He said that he had started his business from Zero Capital. He is a self-made Businessman in the real sense.<\/p>\n\n\n\n

He said that Businesses which were Big, earlier would collapse and die someday. Previously Big Brands were SBI, LIC, Coalgate, etc . and but now big brands are Facebook, Flipkart and Paytm.<\/p>\n\n\n\n

He said that it is a natural phenomenon, one who is born, will die someday. Same goes with Brands and Business. He emphasised that perpetuity is nothing. If the core value of your Business is customer service, then it can become perpetual. You can change your body, but you cannot change your soul.<\/p>\n\n\n\n

He also advised fellow Businessmen, not to lose focus. Some people now and then jump to a different business, and hence they remain unsuccessful. He warned not to stand on two boats.<\/p>\n\n\n\n

He also advised that sometime, it is necessary to kill business and move ahead. If a person has died in a family, then you must dispose of the dead body, as quickly as possible. Same goes with Business.<\/p>\n\n\n\n

He cited his examples that before starting his Sasta Sundar Company, he sold his previous venture Microsec.<\/p>\n\n\n\n

He said that it is essential to know your core competency; can somebody copy your core competency? Can somebody do it better than you? These are the questions; every Businessman should always ask and find the answer to it.<\/p>\n\n\n

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\"BL
BL Mittal-Chairman & Founder-Sasta-Sundar-mogisa<\/strong><\/figcaption><\/figure><\/div>\n\n\n

He also said that it is essential to sacrifice short-term gain over long-term benefits. He emphasised that in Business, it is necessary to be unique and useful in business.<\/p>\n\n\n\n

He advised fellow Businessmen to follow proper Corporate Governance. He said to follow Government guidelines, taxation policy and keep Accounting Book very clean. He urged being honest and truthful in our dealing.<\/p>\n\n\n\n

He said that now Kolkata has become the most polluted<\/a> city in India, and it is of concern to everyone. Pollution can decrease the GDP growth of a nation. He said that once he was in Japan and his partner told him that someone very young has died. Mr. B.L. Mittal asked him, what was his age, and the reply was only 65.<\/p>\n\n\n\n

Everyone in the audience burst into laughter.<\/p>\n\n\n\n

He also advised Businessmen to build Brands. Brands have a longer life and create more value.<\/p>\n\n\n\n

He also spoke about his Company Sasta Sundar, which has now a presence in 5 states. It is present in all the 22 districts of West Bengal. They are building a network of online to offline model (O2O), connecting HealthBuddy. At present in West Bengal, there is 1 HealthBuddy for every 3 Kilometer.<\/p>\n\n\n\n

He said that he is on a mission to supply genuine medicine at every doorstep at low cost. He is working on a franchise model named HealthBuddy, where HealthBuddy need not maintain any inventory and only required capital is Rs. 200000(Two Lakh only) and minimum 120 sq.ft space.<\/p>\n\n\n\n

He also shared some shocking stats regarding Indian Health Care Industry.<\/strong><\/p>\n\n\n\n